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Nectar

Nectar is the first DTC company to offer Allergy Drops—an alternative to allergy shots. With Nectar, you can manage, test, and treat your allergies with clinically-backed prescription medication tailored just for you.

 

CDD worked with the founders to deliver brand guidelines, art direction, a new website and app for the company.

Brand Identity Design

Logo Design

Brand Guidelines

Responsive Web Design

Visual Design

Research

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Brand

The logo resulted in a droplet, referring to the main product Nectar sells. 

The brand touched a range of media, including packaging, digital, social, and even a brick and mortar.

We worked with Character on the Brand Guidelines

Render of brick&mortar by: Franci Virgili

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Creative Direction

CDD partnered with Another Studio to shoot the first wave of assets, based on the brand guidelines.

Photography by: Another Studio

With Nectar, manage, test, and treat your allergies with clinically-backed prescription medication tailored just for you.

Social Media

Our digital presence is educational, friendly and clean. We share science behind the Nectar product line and highlight the accesibility of the brand through photography and typography.

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Website

This was the initial site we launched with, showing off the first product line.

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